Answer

What is gross margin and how is it different from net margin?

Gross margin is sales minus the direct cost of goods, as a percentage of sales; net margin is what's left after all overheads and tax. Gross margin shows pricing and production efficiency; net margin shows whether the whole business is profitable.

2 min read

Direct costsGross margin
All costsNet margin
Both %Of sales

How they differ

Gross profit is revenue minus the cost of goods sold — materials, direct labour and anything that scales with each sale. As a percentage it is your gross margin. Net profit then subtracts overheads, interest and tax; as a percentage it is your net margin. A strong gross margin can still produce a thin net margin if overheads are heavy.

What this means for your company

Watch both. A falling gross margin points to pricing or supplier-cost problems; a falling net margin with a stable gross margin points to bloated overheads. Directors who track margins monthly in their management accounts catch drift early. If you borrow to grow, the return has to beat the cost — model it with the return-on-borrowing calculator.

What it means for you

Credicorp lends to your company, not to you personally, and takes no personal guarantee. See business loans or apply online.

Frequently asked questions

What is a good gross margin?

It varies hugely by sector — services can run 60–80%, while distribution or food retail may be 20–30%. Compare against your own trend and sector peers rather than a universal number.

Can a business have a high gross margin but lose money?

Yes. If overheads, wages or interest are larger than gross profit, the company makes a net loss despite healthy per-sale margins. That is why net margin matters.

Funding for UK limited companies

Credicorp lends to your company, not to you personally — short-term working capital with no personal guarantee. See what your business could access.